PL Pro-Yukti

Change se Growth


PL Pro-Yukti is a purpose-driven enterprise that bridges innovation with impact. We partner with rural communities, NGOs, startups, and ethical businesses to build sustainable systems — not just services.

<center><b><div style="color:black;font-size:20px;">Vision</div></b></center> <br>
<center><div style="color:grey;font-size:15px;">To build a world where MSMEs, FPOs and SHGs thrive through purpose-driven innovation, creating sustainable, inclusive and future-ready business ecosystems, powered by digital excellence.
</div></center>
Vision

To build a world where MSMEs, FPOs and SHGs thrive through purpose-driven innovation, creating sustainable, inclusive and future-ready business ecosystems, powered by digital excellence.
<center><b><div style="color:black;font-size:20px;">Mission</div></b></center> <br>
<center><div style="color:grey;font-size:15px;">To empower motivated entrepreneurs and community enterprises with customised solutions, enabling growth, impact and meaningful contribution for a sustainable, transformative tomorrow.</div></center>
Mission

To empower motivated entrepreneurs and community enterprises with customised solutions, enabling growth, impact and meaningful contribution for a sustainable, transformative tomorrow.


Our Services


We design context-rich, participatory learning programs that equip rural youth, women, and farmers with future-ready skills — from digital literacy to sustainable agriculture — turning potential into livelihood.

We build intuitive websites that don’t just look good — they work hard. Tailored for NGOs, cooperatives, and social enterprises, our sites communicate your mission with clarity and credibility.

From setting up digital marketplaces to streamlining bookkeeping with simple, yet powerful tools — we help ethical businesses sell smarter and track impact transparently.

We design measurable, community-aligned Corporate Social Responsibility programs that go beyond charity — creating shared value for businesses and the purpose they serve.

Amplify your voice where it matters. We craft targeted digital campaigns and organic growth strategies that connect ethical brands with conscious consumers — no buzzwords, just real reach.

We partner with farmers and researchers to co-create regenerative farming systems — blending traditional wisdom with science to restore soil, seed, and sovereignty.

We bridge the gap between rural producers and urban markets. Whether it’s fair-trade cooperatives or organic food networks, we build trustworthy, profitable supply chains that honor both people and planet.

We help village products — from handwoven textiles to native honey — become recognizable, respected brands. Because every rural product deserves a story worth telling.

Data drives change. We conduct field-based research and impact evaluations that help organizations understand what’s working, why it matters, and how to scale it — with integrity.


Our Team

<center><b><div style="color:darkblue;font-size:20px;">Saikat Mookherjee</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Vertical Lead</div></center>
<br>
<center><div style="color:grey;font-size:15px;">A seasoned professional with 25+ years of experience in market and social research, stakeholder engagement, and campaign strategy, having worked with Nielsen, CyberMedia, Thinkthrough Consulting, and Mott MacDonald on high-impact commercial and development initiatives.</div></center>
Saikat Mookherjee

Vertical Lead

A seasoned professional with 25+ years of experience in market and social research, stakeholder engagement, and campaign strategy, having worked with Nielsen, CyberMedia, Thinkthrough Consulting, and Mott MacDonald on high-impact commercial and development initiatives.
<center><b><div style="color:darkblue;font-size:20px;">Anupam Ganguli</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Communication Lead</div></center>
<br>
<center><div style="color:grey;font-size:15px;">A seasoned Creative Director and branding specialist with extensive agency experience, crafting impactful campaigns across digital, print, film, and OOH for Fortune 500 companies and major government communication projects.  </div></center>
Anupam Ganguli

Communication Lead

A seasoned Creative Director and branding specialist with extensive agency experience, crafting impactful campaigns across digital, print, film, and OOH for Fortune 500 companies and major government communication projects.
<center><b><div style="color:darkblue;font-size:20px;">Ruth Chattopadhyay</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Training Lead</div></center>
<br>
<center><div style="color:grey;font-size:15px;">Founder of Kolkata-based Paushtik Life, is a former teacher with 20+ years of experience. Since 2018, she has empowered 300+ rural women through market access and initiatives promoting traditional, healthy eating—merging India’s food wisdom with modern needs through organic farming, indigenous cuisines, and sustainable practices.</div></center>
Ruth Chattopadhyay

Training Lead

Founder of Kolkata-based Paushtik Life, is a former teacher with 20+ years of experience. Since 2018, she has empowered 300+ rural women through market access and initiatives promoting traditional, healthy eating—merging India’s food wisdom with modern needs through organic farming, indigenous cuisines, and sustainable practices.
<center><b><div style="color:darkblue;font-size:20px;">Sudip Chattopadhyay</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Quality Lead</div></center>
<br>
<center><div style="color:grey;font-size:15px;">With 25+ years of IT leadership as a Quality professional and Lead Auditor, passionate about organic food and preserving India’s culinary heritage. He strengthens grassroot communities, collaborates with FPCs/SHGs/NGOs. A traveler at heart, he’s building a sustainable food movement.</div></center>
Sudip Chattopadhyay

Quality Lead

With 25+ years of IT leadership as a Quality professional and Lead Auditor, passionate about organic food and preserving India’s culinary heritage. He strengthens grassroot communities, collaborates with FPCs/SHGs/NGOs. A traveler at heart, he’s building a sustainable food movement.
<center><b><div style="color:steelblue;font-size:20px;">Rajat Ganguli</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Digital Marketing Associate</div></center>
<br>
<center><div style="color:grey;font-size:15px;">A highly motivated and detail-oriented professional with a strong foundation in seo and content-driven stratergies along with a unique adaptability to utilize digital platforms to help businesses grow.</div></center>
Rajat Ganguli

Digital Marketing Associate

A highly motivated and detail-oriented professional with a strong foundation in seo and content-driven stratergies along with a unique adaptability to utilize digital platforms to help businesses grow.
<center><b><div style="color:steelblue;font-size:20px;">Debmalya Chakraborty</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Project Associate</div></center>
<br>
<center><div style="color:grey;font-size:15px;">With a strong foundation in marketing, finance, and management, he is an entrepreneurial researcher and leader skilled in content development, SEO, brand building, and social media marketing. A proactive communicator, he drives growth through innovative strategies and high-impact research.</div></center>
Debmalya Chakraborty

Project Associate

With a strong foundation in marketing, finance, and management, he is an entrepreneurial researcher and leader skilled in content development, SEO, brand building, and social media marketing. A proactive communicator, he drives growth through innovative strategies and high-impact research.
<center><b><div style="color:steelblue;font-size:20px;">Tanisha Purkayastha</div></b></center> <br>
<center><div style="color:skyblue;font-size:15px;">Content Lead</div></center>
<br>
<center><div style="color:grey;font-size:15px;">A third-year Geography Honours student at Loreto College, Kolkata, contributing to Paushtik Life through research-based content and creative brand storytelling while also managing social media marketing.</div></center>
Tanisha Purkayastha

Content Lead

A third-year Geography Honours student at Loreto College, Kolkata, contributing to Paushtik Life through research-based content and creative brand storytelling while also managing social media marketing.